Should I migrate to Hyvä for my Swiss luxury / watches store?
Almost certainly yes if you’re on Luma. Swiss luxury / watch shoppers expect the speed + polish of brand sites like Rolex, Omega, IWC, and they shop on iPhone in DE / FR / IT:
- Lighthouse 95+ on Hyvä vs typically 40-60 on Luma luxury themes, Google ranks fast pages higher for “rolex submariner switzerland”-style queries.
- Hyvä Checkout loads in < 1s, halves bounce on CHF 5,000+ checkouts where any latency creates doubt.
- TWINT QR + Apple Pay render natively on PDP without the React/jQuery double-render Luma has.
- Multi-language store-view switching (DE↔FR↔IT) is instant on Hyvä, vs full-page reflow on Luma.
- Datatrans / Wallee enterprise checkout integrate cleanly via Hyvä payment-method bridge.
Typical migration timeline: 4-6 weeks. Conversion lift in the first 90 days post-launch is usually 8-25% from speed alone. See our Hyvä service page for fixed-price tiers.