Bundle builder, PC + monitor + peripherals + chair + desk, how?

Bundle builder is the highest-AOV lever in gaming hardware. Three patterns:

• Magento bundle products, native. Pick a PC, pick a monitor, pick peripherals (keyboard, mouse, headset, controller), pick chair, pick desk. Each slot is a fixed/percent discount tier. 5% off 3 items, 10% off 5+, 15% off full battlestation (PC + monitor + 4 peripherals + chair + desk).
• Dynamic-price rules, Cart Price Rules that auto-apply when a battlestation combo is detected. Example rule: “If cart contains 1 PC + 1 monitor + 1 chair = 12% off all 3.” Marketing can tune tiers from admin without code.
• Cross-sell logic, pick a Corsair PC → suggest Corsair K70 keyboard, M65 mouse, HS80 headset. Same RGB ecosystem (iCUE) means synced lighting. Cross-sells based on rgb_ecosystem_compat attribute matching.

Upsell economics from my data on a mid-market gaming retailer:

• PC alone: $2,499, AOV $2,499.
• Battlestation bundle: $3,999 (15% off retail $4,700), AOV $3,999.
• AOV uplift: +60%. Margin uplift: ~38% (since peripherals are higher margin than the PC).

Finance integration matters for $3k+ bundles. Affirm, Klarna, Bread, Affirm 0% APR for 12 months drives 3-4x conversion on full-battlestation orders. Native Magento modules for all three.