Brand portals, Patel Brothers, MTR, Maggi, Nongshim, how does it work?

Brand portals are landing pages + filtered category views per brand, surfacing the brand’s story, certifications, country of origin, and authorized-distributor status.

The architecture: each brand is a Magento product attribute (`brand`) plus a CMS page with the brand logo, story, cert summary, and a category widget pulling SKUs with that brand attribute. Customer browses by brand on the storefront; admin curates brand stories on the CMS page.

Brand-specific quirks:

• Patel Brothers, Indian groceries, MAP (Minimum Advertised Price) enforced. Magento price-rule that blocks below-MAP listing. Authorized-distributor flag affects which SKUs you can carry. ~280 SKUs across spices, lentils, ghee, ready-to-eat.
• MTR / Haldiram / Gits, ready-to-eat Indian. Multi-region SKUs (MTR-India recipe vs MTR-US recipe vary on preservatives + spice level). Parent-child SKU mapping in Magento so you can carry both without confusing the customer.
• Maggi, instant noodles, multi-region SKUs (Maggi India, Maggi Singapore, Maggi Mexico recipes differ). Diaspora customers care which region the SKU is from, Maggi-India tastes different from Maggi-US. Surface the country-of-origin badge on PDP.
• Nongshim / Ottogi / Samyang, Korean. Spicy noodles, Korean snacks. Less MAP-policed than Patel.
• El Yucateco / La Costeña / Goya, Latin. Hot sauces, beans, masa. La Costeña has Kosher certs on many SKUs.
• Tasty Bite, Lee Kum Kee, Kalustyan’s house brands, round out the brand list.

Authorized-distributor flags drive MAP enforcement and which brand logos can appear on your site. Patel + MTR police MAP aggressively; if you list below MAP, they pull authorization. Your Magento price-rule blocks this at admin level, we’ve shipped this exact safeguard for 4 ethnic-grocery clients.